Nobody would call SE’s commoditized e-commerce business Shopee a wonderful business. But what would you call a business which had:
Rapidly improving profits
A negative capital structure
Is the largest incumbent in a 4-5 player oligopoly of a commoditized sector…
…where the industry TAM is growing at 22% CAGR, according to McKinsey?
Table of Contents (Part 2) SEA Ltd & The Three Business Segments: 1. Digital Entertainment (DE): Segment performance since IPO 2. E-commerce: Segment performance since IPO 3. Digital Financial Services (DFS): Segment performance since IPO 4. Fixed Costs: Lack of Operating Leverage Scroll to the end of report for: 5. AI-generated summary (250 words) 6. Download SE's 3-statement model (Excel with ready-made charts)
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At the time of my first SE report in 2021, I conservatively assumed that SE’s E-commerce segment revenues would max out at 200% of their FY21 revenues as a steady-state concern into perpetuity. For reference, their FY23 e-commerce segment revenues has already eclipsed this benchmark.
I had valued SE at a normalized PE of 37.6x based on their share price of $70 at the time. SE 0.00%↑ is currently trading at $54, which would imply a normalized PE of 29x based on those earlier ‘startup’ assumptions.
Things have changed dramatically since then — with the Pinduoduo ex-China recently posting its first annual profit since its IPO. This necessitates a relook at its valuation model — based on actual real profits, rather than the startup metrics I had used in 2021. (e.g. Product Market Fit, Operating Leverage)
Understandably, many observers might be put off by SEA Ltd’s trailing PE of over 200x. However, this sky-high valuation obscures the fact that it is just newly profitable — having just rapidly grown its way out of deteriorating losses over the past two years. For context, look at their Net Profit trajectory (yellow line) in the chart below and try and imagine where it might end up in just a few years’ time:
In this Part 2 report, we’ll be performing a financial deep-dive into each of SEA Ltd’s individual business segments — in order to gain more color into the future performance trajectory of the Group. Finally, we’ll wrap up our analysis with our valuation of the company in the upcoming Part 3, using what we’ve learned in Part 1 and 2 for context.
As a refresher from our previous Part 1 report, their E-commerce arm Shopee is pretty much already the Amazon of the region today, with 30%-50% regional traffic share in a commoditized Retail industry where economies of scale reigns supreme. If you’d like further details, click the link below to see why I described it as “Pinduoduo ex-China”.
Article: 3,000 words, 20 minutes reading time, 1 Excel file, 6 original charts (best read on desktop)
Digital Entertainment (DE) — Segment Performance Since IPO
SE’s Digital Entertainment (DE) segment has historically been their main profit generator. As the chart above shows, nearly all of SE’s Group GP were attributable to DE segment GP (blue bars) prior to FY22.
This is largely due to two of their widely-recognized gaming businesses, the cash-churning Garena platform (similar to Steam, which takes a cut of game sales on their platform); and their hit mobile game Free Fire, which benefits from microtransaction abuse as explained in my Gaming Industry Primer. Both of these are highly cash generative, and have funded reallocated spend in other segments.
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